• MicroStrategy’s purchase of 4,980 BTC boosts its holdings to nearly 600,000 BTC, pushing the company closer to S&P 500 inclusion.
• The company's Bitcoin treasury model, involving convertible debt, stock issuance, and reinvestment, is being replicated by global firms.
• While the model shows strong returns, it carries risks, as a Bitcoin downturn could trigger forced liquidations and systemic fragility.

Welcome to the US Crypto News Morning Briefing—your essential rundown of the most important developments in crypto for the day ahead. Grab a coffee and brace for impact as MicroStrategy (now Strategy) makes another bold move into Bitcoin (BTC), acquiring nearly $532 million worth and pushing its total holdings close to 600,000 BTC.

With the company now nearing a historic inclusion in the S&P 500 and its year-to-date (YTD) Bitcoin yield hitting nearly 20%, this could mark a pivotal moment in the growth of corporate crypto adoption.

Crypto News of the Day: Strategy Acquires 4,980 BTC, Eyes S&P 500 Entry

MicroStrategy has deepened its conviction in Bitcoin with a fresh purchase of 4,980 BTC for $531.9 million. The purchase, made at an average price of $106,801 per coin, brings the company’s holdings to 597,325 BTC.

According to the firm’s executive chair, Michael Saylor, these were acquired at a cumulative cost of $42.4 billion. With a blended average of $70,982 per Bitcoin, this brings Strategy’s YTD Bitcoin yield to 19.7%.

Strategy has acquired 4,980 BTC for ~$531.9 million at ~$106,801 per bitcoin and has achieved BTC Yield of 19.7% YTD 2025. As of 6/29/2025, we hodl 597,325 $BTC acquired for ~$42.40 billion at ~$70,982 per bitcoin. $MSTR $STRK $STRF $STRD https://t.co/xvWnSkfukS

— Michael Saylor (@saylor) June 30, 2025

It also marks a key milestone in what may become the biggest traditional finance (TradFi) disruption yet: Strategy’s potential inclusion in the S&P 500.

BeInCrypto reported in a recent US Crypto News publication that MicroStrategy had a 91% chance of qualifying for inclusion in the S&P 500. The report cited insights from data analyst Jeff Walton, who said this wager hinged on Bitcoin’s price not falling more than 10% before June 30.

More closely, Walton pegged the critical support level at $95,240, enough to keep Strategy’s quarterly earnings in positive territory and meet the S&P’s requirement of four consecutive profitable quarters.

So far, that scenario is playing out. With just hours remaining in the quarter, Walton’s model puts the probability of a disqualifying 10% drop at just 1.8%.

“This is the first positive FASB Fair Value Accounting period for $MSTR’s BTC holdings, and $MSTR’s first earnings period > $500M Net Income in company history,” Walton posted on X.

If successful, Strategy would become the second crypto-linked company to enter the S&P 500 in 2025, following Coinbase’s historic addition in May. But not everyone is cheering.

“This event will cause TradFi brains to go into full meltdown… This will be the most hated rally of all time,” Walton warned.

From skeptics questioning BTC-linked earnings to doubters highlighting the lack of cash flow, Strategy’s rise continues to provoke debate over what qualifies as sustainable corporate performance in crypto.

A Bull Market Built on Debt? Risks of the Bitcoin Corporate Treasury Model

Strategy’s S&P 500 bid also comes as a wider wave of corporate Bitcoin adoption reshapes the digital asset investment sector.

A report from Breed.vc notes that 199 entities now collectively hold over 3 million BTC, worth approximately $315 billion. Based on the report, 147 of them are private or public companies.

Among them, Strategy stands tall, accounting for over 53% of the Bitcoin corporations held. Its dominance goes beyond size, bordering on execution.

As a result, the Strategy model is now being replicated by companies globally, from Japan’s Metaplanet to US names like GameStop, Strive, and Twenty One Capital, as indicated in a recent US Crypto News publication.

While the proliferation of Bitcoin-holding companies may appear bullish for BTC, it introduces a new layer of systemic fragility.

Strategy survived the brutal 2022–23 bear market, but only barely. Now, an extended downturn—especially one coinciding with maturing debt—could force liquidations. Such an outcome would trigger what analysts call a reflexive death spiral.

A falling MNAV erodes the company’s stock value, tightening access to capital, and potentially forcing BTC sales that drive prices even lower.

Smaller players are especially vulnerable. Without MicroStrategy’s scale, legacy revenue, or institutional inflows, these firms often face higher leverage ratios and worse financing terms. Should Bitcoin dip sharply, the resulting stress could cause cascading failures.

That said, contagion risk remains limited as most funding is equity-based, not debt-driven. Still, the few who overleverage in pursuing rapid BTC accumulation could set off domino effects.

Chart of the Day

This chart illustrates the cycle of a crypto market crisis. When the BTC price drops, it leads to forced liquidations, refinancing issues, and market panic, triggering further price declines and contagion.

Byte-Sized Alpha

Here’s a summary of more US crypto news to follow today:

• Metaplanet expanded holdings to 13,350 Bitcoin, now among the top 5 public holders.
• Gen Z loses faith in fiat currency as AI-driven job cuts reshape career paths and economic security.
• On-chain data suggests that Bitcoin price recovery may soon face headwinds. Rising sell-side pressure from miners and long-term holders (LTHs) threatens to correct the king coin’s recent gains.
• Arbitrum price is today’s top-performing token. It is up over 16% today, fueled by growing speculation surrounding a potential partnership with Robinhood.
• Is Bitcoin’s institutional boom a bubble waiting to burst? Experts warn of bear market risks.
• Bybit’s Byreal testnet launches today, June 30. It offers a hybrid DeFi experience that combines the speed of CEXs with DeFi transparency.
• Pi Network boosts accessibility with two new additions, but the price of PI Coin continues to slump.
• XRP Whales have accumulated over 610 million XRP worth $1.33 billion, signaling confidence in the asset’s long-term potential despite volatility.
• Crypto inflows surged to $2.7 billion last week, extending an 11-week streak, with Bitcoin leading the charge at $2.2 billion.

Crypto Equities Pre-Market Overview

Company	At the Close of June 27	Pre-Market Overview
Strategy (MSTR)	$383.88	$389.38 (+1.43%)
Coinbase Global (COIN)	$353.43	$357.29 (+1.09%)
Galaxy Digital Holdings (GLXY)	$27.38	$26.83 (-2.00%)
MARA Holdings (MARA)	$15.03	$15.23 (+1.33%)
Riot Platforms (RIOT)	$10.55	$10.74 (+1.80%)
Core Scientific (CORZ)	$16.65	$16.93 (+1.68%)