According to online reports, according to an official announcement, Binance will launch Treehouse (TREE) at 20:00 (UTC+8) on July 29, 2025. Eligible users can use Binance Alpha points to claim an airdrop of 100 TREE tokens on the Alpha event page within 24 hours after the transaction starts. Binance Alpha Airdrop will be distributed in two phases: Phase 1 (first 18 hours): Users with at least 233 Binance Alpha Points can receive the airdrop. The second stage (last 6 hours): Users with at least 200 Binance Alpha points can participate in the airdrop on a first-come, first-served basis. If all rewards are not paid out, the point threshold will automatically decrease by 15 points per hour.